Getting Granular – PPC Blog

Digital Marketing, PPC, eCommerce and Lead Gen

Why Google AdWords Certifications Matter

Google has offered some type of AdWords certification since around 2010. It has been through a few name changes and rule changes, but it continues to be a fundamental element of adding trust for clients and showing that PPC experts are indeed what they claim to be. Trusting a PPC pro with your marketing budget[…]

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Use Google Trusted Store as an AdWords Review

Are you an eCommerce business owner or have a PPC client that is a Google Trusted Store? You can now add the benefit of being a trusted store to your Review Extensions in AdWords! More ad real estate is ALWAYS a good thing; Google knows it, good PPC managers know it, now you know it.[…]

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