Shopping Ads / Feed Management
Google Shopping Ads or Product Listing Ads (PLAs) are growing more popular every day. They are pivotal to the success of any eCommerce business. We use our experience with SMBs as well as massive feeds for some of the largest eComm businesses in the US to bring your Shopping Ads to the next level.
Shopping Feed Support
We setup and optimize Shopping Feeds for: Google, Bing, Facebook, Instagram, Pinterest, Amazon, Walmart, and eBay – as well as some more obscure specialty marketplaces to find you more customers.
eCommerce Platform Shopping Feed Support
We have setup and run product shopping feeds for nearly every eCommerce platform out there. Some of the most popular platforms our clients use are Shopify, Magento, WooCommerce, BigCommerce, Salesforce Commerce Cloud, Oracle Commerce, Adobe Commerce, and SAP Hybris- as well as some homegrown eCom platforms.
We build, manage, optimize:
- Meta (Facebook & Instagram)
- Salesforce Commerce
- Oracle Commerce
- Adobe Commerce
- SAP Hybris
Tools of the trade:
- Shopify & BigCommerce
- Magento Shopping Feeds
- Supplemental Feeds
Granular has been a great partner for us at Fleet Farm. They helped retool our AdWords strategy allowing us to succeed in driving store traffic and e-commerce dollars. Working with Granular, our ROAS on shopping campaigns has drastically improved. They also helped us find new and unused AdWords opportunities we hadn’t previously exploredCaleb S.
Learn From Granular eCommerce PPC Experts
Shopping Feed Management is the heartbeat of successful eCommerce advertising. As the digital marketplace evolves, Google Shopping Ads are indispensable tools for growth in eCommerce verticals. But the efficacy of these ads hinges on meticulous management and optimization of shopping feeds. Well-structured and optimized feeds ensure products are showcased accurately and compellingly across Google, Bing, Facebook, and more. By leveraging expert feed management, businesses can grow visibility, high-intent traffic, and product revenue. The following curated articles will help you gain deeper insights into the significance and nuances of shopping feed management.
Popular eCommerce PPC Tips & Insights
Why Are Google Shopping Prices Wrong?
Learn the intricacies of feed management and discover the common pitfalls and solutions to ensure your ads reflect accurate pricing.
Leveraging Google Shopping Annotations
Leverage Google Shopping annotations on your product listings for better visibility and conversions.
Using the Pricing Competitiveness Report
Stay ahead of the competition and optimize your pricing strategy with these insights.
Targeting Trending Searches in Google Shopping
Learn how real-time data can drive profitability and reshape your campaign strategy.
Quick Start Guide to New Shopping Feeds
Navigate the complexities of launching a new product feed in Google Merchant Center with this quick start guide.