Senior Paid Media Manager
Rob Thomas is a Senior Paid Search Manager at Granular, and specializes in eCommerce and service business PPC accounts with an emphasis on shopping ads. He holds a Bachelor of Science degree in Economics from the University of Wisconsin – Madison, and is certified in Search, Shopping, Display & Video. In his free time he enjoys discovering new music, running, and learning how to code.
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Are you an eCommerce business owner or have a PPC client that is a Google Trusted Store? You can now add the benefit of being a trusted store to your Review Extensions in AdWords! More ad real estate is ALWAYS a good thing; Google knows it, good PPC managers know it, now you know it.[…]
With the advent of machine learning & automated bidding, you may be wondering what tools merchants can use to push their products for relevant queries. Say for example, if every merchant is using automated bidding for a particular search query, how does Google choose who shows up and who gets their products shown first? It[…]
