Getting Granular – PPC Blog

Digital Marketing, PPC, eCommerce and Lead Gen

Top 5 Ways To Optimize Your Landing Pages For PPC

A landing page is a crucial component of a successful PPC campaign. A well-optimized page can improve your page engagement and conversion rate meaning more leads and sales for your business. Today we’re going to walk through the top 5 ways you can optimize your landing pages for your pay-per-click campaigns. 1. Focus On Topic[…]

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AI for PPC

ChatGPT, OpenAI’s latest space-and-time bending artificial intelligence program, is a free-use dialogue tool allowing one to submit a series of variables or questions, from which the machine will source its seemingly limitless knowledge base for an answer. Ask it anything from the mundane (“what’s the best chicken parmesan recipe?”) to the outlandish (“give me a[…]

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