Rachael Beech

Use Google Trusted Store as an AdWords Review

Are you an eCommerce business owner or have a PPC client that is a Google Trusted Store? You can now add the benefit of being a trusted store to your Review Extensions in AdWords! More ad real estate is ALWAYS a good thing; Google knows it, good PPC managers know it, now you know it.[…]

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Prime Day FOMO? Why Skipping the Hype Might Boost Your Bottom Line.

Every year, Amazon Prime Day draws in millions of shoppers hunting for the best deals on everything from electronics to home goods. For many brands, it’s a golden opportunity to boost sales. But what if you’re not offering any major discounts? Should you still participate – and more importantly, should you still increase your Amazon[…]

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