Paid Media Specialist
Tim Reed is a Paid Media Specialist at Granular and specializes in Google and Amazon Advertising for our brand awareness and ecommerce clients. He holds a degree in Marketing with an emphasis on Digital Marketing. He provides support for client accounts on paid search marketing, social media marketing, and Amazon advertising. His hobbies include playing Nintendo games, going on long walks, and trying different foods.
Featured
TikTok has exploded in popularity in recent years and advertising on the platform is constantly changing and being updated to meet regulations. With all of the different types of audiences on TikTok you can target, marketers should be aware of some limitations to using TikTok. So to help answer the common question of “What’s the[…]
Advertising on Amazon offers immense sales potential, but navigating its intricate advertising ecosystem can often be daunting. Amazon’s strict advertising guidelines and fee structures can result in challenges that eat into your margins, particularly when dealing with product ineligibility issues. However, with the right strategies or agency partner, these obstacles can be lessened. Here are[…]
Google provides you with dozens of metrics you can use to determine your Google Ads campaign performance. We all know some of the most important ones like conversions, cost-per-conversion, and conversion value. Those are final performance metrics that are not telling the full story. In fact, there are many non-lead KPIs that are worth exploring,[…]
Google Ads Editor is a free, downloadable application that allows you to conveniently update your Google campaigns in bulk. What could take five hours in the Google ads interface takes mere minutes in Editor. When I was first introduced to Editor it seemed overwhelming, but with time, it became the only tool I ever needed[…]
TikTok has exploded in popularity in recent years and advertising on the platform is constantly changing and being updated to meet regulations. With all of the different types of audiences on TikTok you can target, marketers should be aware of some limitations to using TikTok. So to help answer the common question of “What’s the[…]
As technology becomes more advanced, it has been easier than ever before to shop online. If your client is selling products online, they need to be on Amazon. Over 70% of consumers in 2022 use Amazon for their online shopping over any other eCommerce site so now it’s more important than ever to establish your[…]
